Digital Marketing Specialist

We are seeking for a results oriented digital marketer, a Performance Marketing Executive, who will be responsible for creating, monitoring and managing campaigns in Google AdWords, Facebook, Twitter, LinkedIn and other platforms. She/he will also be responsible for creating monthly reports.

You will collaborate with creatives, account managers, technologists and community managers to create user-centric, highly engaging campaigns, which exceed client expectations and objectives.

Responsibilities:

• Perform day-to-day activities on AdWords accounts
• Create & manage PPC campaigns in Google AdWords (Search and Display), Facebook, LinkedIn
• Setting goals & KPIs regarding marketing campaigns.
• Research & analyze keywords
• Utilize A/B testing and other Conversion Rate Optimization methods
• Investigate competitions’ campaigns
• Suggest Optimization Tips for landing pages
• Working with data effectively to drive actionable insights
• Be up-to-date on new technologies and trends in your field and share them with others
• Interacting with internal teams, as well as, client teams when necessary

We are looking for someone who:

• A passionate person, who loves what he/she does
• Has a positive attitude and a problem – solving outlook
• Is a combination of a thinker and a doer
• Is team-oriented, works well with others and shares his/her knowledge and expertise
• Likes to challenge him/herself in order to be better at his/her craft and thus, produce higher quality material
• Loves technology, and is always up-to-date with the most recent innovations and trends
• Is honest and fun-loving
• Shows attention to detail

Desired Skills and Experience:

• At least 2 years experience in managing AdWords and Facebook campaigns
• Solid understanding of Google Tag Manager, AdWords, Analytics, Facebook Insights and Facebook Remarketing
• Experience in performance marketing and conversion oriented campaigns
• Must be a Google AdWords certified individual
• Experience with Google Analytics
• Skillful Excel user (sorting data, pivot tables, advanced functions)
• Strong analytical and problem solving ability
• Speed and proven ability to balance multiple projects while meeting tight deadlines
• Excellent English reading, writing and speaking skills
• Gets excited about new technologies, loves learning about and using new things
• Excellent time management and multitasking skills